Sangram Vajre
Co-founder & CEO at GTM Partners
Sangram Vajre is co-founder and CEO of GTM Partners, a data-driven analyst firm helping B2B companies achieve efficient growth. He previously co-founded Terminus, where he helped define the account-based marketing category, and was an early leader at Pardot before its acquisition by Salesforce. Vajre is the Wall Street Journal bestselling author of MOVE: The 4-Question Go-to-Market Framework and edits the GTMonday newsletter, which reaches more than 175,000 go-to-market executives. He hosts the FlipMyFunnel podcast and is a frequent speaker on RevOps, ABM, and category design at conferences such as INBOUND and SaaStr.
“Go-to-market is not marketing's job. It is the CEO's job.”
Credentials
- Co-founder of Terminus
- WSJ bestselling author of MOVE
- Editor of GTMonday newsletter (175K+ subscribers)
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