FoxReach

Jordan Crawford

Founder at Blueprint

San Francisco, CA10+ years experience
Outbound SalesGTM Strategy

Jordan Crawford is the founder of Blueprint, an outbound research agency that structures public web data into highly targeted prospect signals for B2B sales teams. He has more than ten years in growth and has been an advisor to Clay since 2021. Crawford is best known for his FIND framework (Focus, Investigate, Narrate, Deploy), which combines tools like ChatGPT, Claude, and Deep Research with internal data to produce permissionless value propositions. He is a regular guest on GTMnow, the RevOps Review, and Outbound Kitchen, where he challenges the dominant narrative that AI SDRs alone can solve outbound, arguing instead for AI-augmented humans doing deeper research per account.

"Would you respond to the messages your AI SDRs are sending?"

Blueprint GTM homepage tagline

Credentials

  • Founder of Blueprint
  • Advisor to Clay since 2021
  • Creator of the FIND framework

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