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Lusha vs RocketReach, compared.

Choosing between Lusha and RocketReach? Both are popular tools for lead finder and email verification, but they take different approaches. Lusha focuses on sdrs and recruiters who need quick access to verified direct dials and emails, while RocketReach is designed for teams who need a large contact database for prospecting and enrichment. Lusha is more affordable at $0/mo vs $39/mo. Below, we compare them feature by feature to help you decide which is the better fit for your outreach stack.

Last updated: February 2026

Lusha

B2B contact database and enrichment platform for finding direct dials and emails.

$0/mo4.3/5 G2

RocketReach

Email and phone number finder with a database of 700M+ professional profiles.

$39/mo4.5/5 G2

Side by side.

The Lusha and RocketReach homepages as they looked in October 2026.

The Lusha homepage at lusha.com — The Lusha homepage (lusha.com), captured October 2026.

The RocketReach homepage at rocketreach.co — The RocketReach homepage (rocketreach.co), captured October 2026.

Feature by feature.

Lusha and RocketReach side by side: pricing, features, pros and cons.

Feature	Lusha	RocketReach
Starting Price	$0/mo	$39/mo
Free Plan
Free Trial	Free plan	No
Best For	SDRs and recruiters who need quick access to verified direct dials and emails	Teams who need a large contact database for prospecting and enrichment
Year Founded	2016	2015
Features
B2B contact database
Chrome extension
Direct dial phone numbers
Email finding & verification
Enrichment API
CRM enrichment
Team management
Compliance (ISO 27701)
700M+ professional profiles
Email & phone finder
Bulk search
Company search
Technographics
Org charts
Pros
Key Advantages	Accurate direct dial phone numbers Easy-to-use Chrome extension Good data compliance standards Free credits to get started	Very large contact database Good email accuracy Useful Chrome extension for LinkedIn Flexible API for enrichment
Cons
Limitations	Limited free credits per month Phone data better than email data No outreach or sequencing features Can be expensive at scale	No outreach or sequencing features Credits system can be confusing Phone number accuracy varies UI could be more modern

Our verdict.

Lusha and RocketReach both have their strengths, but the best choice depends on your specific outreach needs.

Choose Lusha if you prioritize accurate direct dial phone numbers. It starts at $0/mo with a 4.3/5 G2 rating and works best for sdrs and recruiters who need quick access to verified direct dials and emails.

Choose RocketReach if you need very large contact database. It starts at $39/mo with a 4.5/5 G2 rating and is designed for teams who need a large contact database for prospecting and enrichment.

If neither is the right fit, we recommend FoxReach - it combines cold email automation, built-in warmup, AI replies, and deliverability monitoring in one platform, starting from a free plan.

Lusha Review

RocketReach Review

Lusha Alternatives

RocketReach Alternatives

Questions,
answered.

It depends on your needs. Lusha is best for sdrs and recruiters who need quick access to verified direct dials and emails, while RocketReach is best for teams who need a large contact database for prospecting and enrichment. For an all-in-one alternative, consider FoxReach - it combines cold email, warmup, and AI replies in one platform.

Lusha starts at $0/mo and focuses on lead finder. RocketReach starts at $39/mo and focuses on lead finder. Both offer lead finder, email verification capabilities.

Lusha is more affordable, starting at $0/mo. It also offers a free plan. RocketReach starts at $39/mo.

Yes, most cold email tools allow you to export your data and import it into a new platform. Both Lusha and RocketReach support CSV imports for contacts and leads.

Deliverability depends on your sending infrastructure, domain reputation, and warmup practices. FoxReach offers the most comprehensive deliverability suite with real-time scoring, built-in warmup, and email verification.